My first impression of this show wasn't really good; I didn't assume it'd turn out bad but I thought it'd be a basic average story, full of Kdrama romcom clichés. To my surprise, it decimated ( destroying large proportion) my prenotions, it proved to be a competent romcom of the current trend, and stood out in terms of using atypical elements. (using the term "decimate" because it wasn't complete finished off)

Produced by Arc Media and broadcasted on KBS, "Crazy Love (크레이지 러브) [2022] is basically a romantic comedy Kdrama along with elements of melodrama and mystery. Written by Kim Bo-gyeom and directed by Kim Jung-hyun, the show was also distributed by Disney+ Korea.

The story follows the build up of office romance between a Private Education Academy CEO and his secretary, equally emphasizing the fight for power within the company and mystery of conspiracies.

Noh Go Jin (Lee Jae Wook) is the CEO of GO-TOP Education and top math instructor, who despite of his educational qualification, has created and made the company No.1, with his knowledge and capabilities. Being as popular as a star, he is loved by the public but known to be a selfish & narcissist by his employees. Lee Shin Ah (Krystal Jung) is an introverted lady with sedulous & responsible personality who has managed to keep up with his notorious boss, with the cost of her degrading mental health. With the dream of becoming an instructor, she contributes her best to accomplish her task and strives to make her ends meet. The story begins with Gojin getting into a threat, as Shin Ah gets entangled with his life, and furthers with the consequences.

Oh Se Gi (Ha Joon) is the Dep. CEO of GOTOP, the dearest to Gojin and Baek Soo Young (Yoo In Young) is the budding educationist and Park Yang Tae (Im Won Hee) is the CEO of Ilpum Edu. Other familiar faces in the drama are: Go Gyu Pil, Park Han Sol, Yoon San Ha, Lee Si Eon, Kim Ki Nam, Lee Mi Young, Kim Hak Seon, etc.

I have mixed feelings about the plot development, more than "mixed" it's like particular moods for particular portions of the entire show. As said earlier, for the pilot episodes, I was not really interested, but then it improved and finally sored to another level and made me wish hard for it to retain it's quality. It started going downhill, right from the beginning of 11th episode, I can't say how, but I think most of you can guessz since it's a romcom drama that has to result in unison of the lead couple. Anyways, enjoy it till the fun lasts, it's extremely funny and rarely angsty and there is least amount of romance for the first 2/3rd of the show, though there is a definite buildup of chemistry between the ML & FL. You'll know when the actual romance starts and even so it comprises of clichés scenes, I guess we sometimes crave for it behind the curtains? Haha. I would have loved to see more of Ha Joon's sides and also a complexity to the mystery plot, which somehow got lost in the latter half. Anyways, the ending sequence with extreme conspiracies and power trip was interesting and the show ended on a good note.

Writer Kim Bo Gyeom debuts through the drama, and from his bio, it's apparent that he must have been a part of good script teams, led by prominent screenwriters. Provided his experience, I would say that it is a beyond decent delivery, no? The pilot ep might not be impressive, but the furtherance is amazing and the buildup is worth looking forward to, though the ending sequence isn't as nifty or crackerjack. Given the cult-classic genre with a basic story, it isn't something very difficult to plot and write, but surely implies his skill as a debutant.

Director Kim Jung Hyun with a well-known career graph, is the producer of several popular dramas of contemporary trend. The management, execution, screenplay setup, screen-editing is up to par. The urban romcom and office scenarios were of apt mode. Sound production is probably the best thing about the direction, in my opinion. It's actually that good to be particularly mentioned, for any comedy drama.

There are 6 OSTs in total and they're crazy good, I must say. "I'm Crazy" by the AB6IX duo Jeon Woong and Lee Dae Hwi is a endorphin-releasing song with lyrics that depict confession. "Stay Alive" by formis_9 is a high beat yet soulful track about warmth of love. "Bite!" by NU'EST Baekho is an enticing song meant for motivation and inspiration to climb up the ladder in your life. "Dive into you" by uri love JAY B is a heart-touching & romantic track, and his vocals makes you cry as always. "May be" by DAVII is again a track of pleasurable and fun-living love, his vocal is always a favourite. Lastly, "Wide Open" by Juniel is a softcore romantic song with the vibes of old romcom ones.

What I liked...

# The steady plot development is likable and engaging; though there is nothing outstanding, but provided the fact that the recent plain romcoms fail to retain their qualities, this is comparatively pretty satisfactory.

# The uncharacteristic plot elements and concepts used are what make the show stand out the most, in my opinion. I had assumed it will have all the Kdrama romcom tropes and still wanted to give it a try. Even though the pilot episode didn't interest me much, by the end of the 6th episode, I ended asking my friend, "Where are all my cliché scenes at?" This was the exact line.

# Noh Go Jin, the character is another factor that, in my opinion, is helpful to extents, to make the audience keep going, like a motivational force. His expressions, his reactions to things he's told, his dialogue delivery and even his way of walking, everything makes him a perfect self-obsessed plus funny male lead, which most of us tend to love, no?

# The romance build up is fresh, yes, because modern urban romcoms tend to follow the old plots and there is zero sign of creativity. But, I am glad, even as a debutant, the writer has attempted to do something outta his zone; fortunately, the implementation was successful.

# The Comedy elements are the reasons, a viewer should look forward to and stick to the drama for the amazing ride, even so the initial episodes make you wanna drop.

# Sound editing is again particularly noticeable, especially, for the heavily funny scenes, and, particularly, involving Noh Go Jin. The unexpected violin notes and softbeat instrumentals during scenes where Go Jin is teased and made fun of, were so so so hilarious, I was very engaged to it.

What I didn't like...

# Once again, Krystal's acting was a turn off. I still don't understand whether it's her acting , that hasn't improved over years, despite her constantly doing dramas, or it is the characters sje play, i. e. Bbad choice of scripts? Nevertheless, she could be better and there always that ample amount of space for learning and improving herself.

# Limited screen share of Segi and other characters is what disappointed me a lot, specially in the later half and particularly from 11-16. Ha Joon is a good actor and despite his less experience, plus given the character's importance, he should have appeared more. Ok Hee & Soo Ho also should have been given more.

# The plot turning typical starting from 11th episode, made me go mad, though the cliché romance elements were insignificant & inconsistent. Won't complain much but I would have loved if they had retained their original way of development.

# Extending the previous point, the mystery plot, involving conspiracies and counteraction, was forgotten in the later half; sometimes it was completely gone. It would definitely affect the quality of the drama and reflected in the ratings, as well.

Final Remarks... "Crazy Love" which starts as a basic random show, progressed to be an worthy ride with unexpected elements, though turned into a typical mess by the end. I honestly don't think it's something that will suffice everyone's taste but it's a fair one time watch. If you're a fan of old-styled romcoms and crave such plots, yet looking for new things in one, this is definitely for you. You might want to fast forward a little in the last 4 episodes, and that's very fine, but I suggest you don't give up on this soon. I mean, yeah! I was also proved wrong, judging it from only 2 episodes. Go ahead :)